Google’s Pixel 9 lineup is powered by cutting-edge hardware like the Tensor G4 processor and tons of RAM that should help keep your phone feeling fast and fresh for years to come. But all that hardware is also designed to power brand new AI experiences.
“Android is reimagining your phone with Gemini,” wrote Sameer Samat, Google’s president of the Android Ecosystem, in a blog post published on Tuesday. “With Gemini deeply integrated into Android, we’re rebuilding the operating system with AI at the core. And redefining what phones can do.”
Here are the big new AI features coming with the new Pixel devices.
Gemini overlays and Gemini Live
Gemini, Google’s AI-powered chatbot, will be the default assistant on the new Pixel 9, Pixel 9 Pro, Pixel 9 Pro XL and Pixel 9 Pro Fold phones. To access it, simply hold down your phone’s power button and start talking or typing in your question.
A big new change is that you can now bring up Gemini on top of any app you’re using to ask questions about what’s on your screen, like finding specific information about a YouTube video you’re watching, for instance. You’ll also be able to generate images directly from this overlay and drag and drop them into the underlying app, as well as upload a photo into the overlay and ask Gemini questions about it.
If you buy the pricier Pixel 9 Pro (starting at $999), Google’s bundling in one free year of the Google One AI Premium Plan that typically runs $19.99 a month for access to 2 TB cloud storage and access to Gemini Advanced, which lets you try Gemini directly in Google products like Gmail and Docs to help you summarize text and conversations.
Crucially, Gemini Advanced also includes access to Gemini Live, which Google describes as a new “conversational experience” to make speaking with Gemini more intuitive (I’m not the only one having a hard time keeping track of all the things Google brands “Gemini,” don’t worry). You can use Gemini Live to have natural conversations with Gemini about anything that’s on your mind, including, Google says, using it for help with complex questions and job interviews, choosing between a variety of voices that sound stunningly lifelike, according to demos that Google showed Engadget earlier this month.
Recently, OpenAI released Advanced Voice Mode, a similar feature, to paying ChatGPT customers with a voice assistant that can talk, sing, laugh and allegedly understand emotion. When asked if getting Gemini Live to sound as human-like as possible was one of Google’s goals, Sissie Hsiao, the company’s vice president and general manager of Gemini Experiences told Engadget that Google was “not here to flex the technology. We’re here to build a super helpful assistant.”
Photos and Camera features
Google is using AI to make both taking and editing pictures dramatically better with the Pixel 9 phones, something they’ve focused on for years now. A new feature called Add Me, which will be released in preview with the new devices, for instance, will let you take a group photo and then take a picture of the photographer separately and add it to the main picture seamlessly — handy if you don’t have anyone around to take a picture of your entire group.
Meanwhile, Magic Editor, the built-in, AI-powered editing tool on Android, can now suggest the best crops and even expand existing images by filling in details with generative AI to get more of the scene. Finally, a new “reimagine” feature will let you add elements like fall leaves or make grass greener — punching up your images, yes, but blurring the line between which of your memories are real and which are not.
Circle to Search now lets you share
You can already search anything that you see on your phone by simply circling it, but now, AI will intelligently clip whatever you’ve circled and let you instantly share it in a text message or an email. Handy.
Pixel Screenshots
If you can’t figure out how to sort through the tons of pictures of receipts, tickets and screenshots from social media littering your phone’s photo gallery, use AI to help. A brand new app called Pixel Screenshots available on the new Pixel devices at launch will go through your photo library (once you give it permission), pick out screenshots, and then identify what’s within each picture. You can also click pictures of real-world signs (such as a music festival you want to attend, for example), and directly ask the app relevant questions like when do the tickets for the festival go on sale.Â
Call Notes
A new feature called Call Notes will automatically save a private summary of each phone call. so you can refer back to a transcript to quickly look up important information from the call like an appointment time, address, or phone number later. Google notes that the feature runs fully on-device, which means that nothing is sent to Google’s servers for processing. And everyone on the call will be notified if you’ve activated Call Notes.Â
Pixel Studio
We’ve been able to use AI to generate images for a long time now, but Google is finally building in the feature right into Android thanks to Pixel Studio, a dedicated new image-generation app for Pixel 9 devices. The app runs on both, an on-device model powered by the new Tensor G4 processor and Google’s Imagen 3 model in the cloud. You can share any images you create in the app through messaging or email directly.Â
A similar feature called Apple Image Playground is coming to newer iPhones with iOS 18 in September.
Custom weather reports
Google will use AI to create custom weather reports for your specific location right at the top of a new Weather app so you “don’t have to scroll through a bunch of numbers to get a sense of the day’s weather,” according to the company’s blog post.Â
This article originally appeared on Engadget at https://www.engadget.com/ai/here-are-all-the-ai-features-coming-to-the-pixel-9-phones-173551511.html?src=rss Google’s Pixel 9 lineup is powered by cutting-edge hardware like the Tensor G4 processor and tons of RAM that should help keep your phone feeling fast and fresh for years to come. But all that hardware is also designed to power brand new AI experiences.
“Android is reimagining your phone with Gemini,” wrote Sameer Samat, Google’s president of the Android Ecosystem, in a blog post published on Tuesday. “With Gemini deeply integrated into Android, we’re rebuilding the operating system with AI at the core. And redefining what phones can do.”
Here are the big new AI features coming with the new Pixel devices.
Gemini overlays and Gemini Live
Gemini, Google’s AI-powered chatbot, will be the default assistant on the new Pixel 9, Pixel 9 Pro, Pixel 9 Pro XL and Pixel 9 Pro Fold phones. To access it, simply hold down your phone’s power button and start talking or typing in your question.
A big new change is that you can now bring up Gemini on top of any app you’re using to ask questions about what’s on your screen, like finding specific information about a YouTube video you’re watching, for instance. You’ll also be able to generate images directly from this overlay and drag and drop them into the underlying app, as well as upload a photo into the overlay and ask Gemini questions about it.
Google
If you buy the pricier Pixel 9 Pro (starting at $999), Google’s bundling in one free year of the Google One AI Premium Plan that typically runs $19.99 a month for access to 2 TB cloud storage and access to Gemini Advanced, which lets you try Gemini directly in Google products like Gmail and Docs to help you summarize text and conversations.
Crucially, Gemini Advanced also includes access to Gemini Live, which Google describes as a new “conversational experience” to make speaking with Gemini more intuitive (I’m not the only one having a hard time keeping track of all the things Google brands “Gemini,” don’t worry). You can use Gemini Live to have natural conversations with Gemini about anything that’s on your mind, including, Google says, using it for help with complex questions and job interviews, choosing between a variety of voices that sound stunningly lifelike, according to demos that Google showed Engadget earlier this month.
Google
Recently, OpenAI released Advanced Voice Mode, a similar feature, to paying ChatGPT customers with a voice assistant that can talk, sing, laugh and allegedly understand emotion. When asked if getting Gemini Live to sound as human-like as possible was one of Google’s goals, Sissie Hsiao, the company’s vice president and general manager of Gemini Experiences told Engadget that Google was “not here to flex the technology. We’re here to build a super helpful assistant.”
Photos and Camera features
Google is using AI to make both taking and editing pictures dramatically better with the Pixel 9 phones, something they’ve focused on for years now. A new feature called Add Me, which will be released in preview with the new devices, for instance, will let you take a group photo and then take a picture of the photographer separately and add it to the main picture seamlessly — handy if you don’t have anyone around to take a picture of your entire group.
Meanwhile, Magic Editor, the built-in, AI-powered editing tool on Android, can now suggest the best crops and even expand existing images by filling in details with generative AI to get more of the scene. Finally, a new “reimagine” feature will let you add elements like fall leaves or make grass greener — punching up your images, yes, but blurring the line between which of your memories are real and which are not.
Circle to Search now lets you share
You can already search anything that you see on your phone by simply circling it, but now, AI will intelligently clip whatever you’ve circled and let you instantly share it in a text message or an email. Handy.
Google
Pixel Screenshots
Google
If you can’t figure out how to sort through the tons of pictures of receipts, tickets and screenshots from social media littering your phone’s photo gallery, use AI to help. A brand new app called Pixel Screenshots available on the new Pixel devices at launch will go through your photo library (once you give it permission), pick out screenshots, and then identify what’s within each picture. You can also click pictures of real-world signs (such as a music festival you want to attend, for example), and directly ask the app relevant questions like when do the tickets for the festival go on sale.Â
Call Notes
A new feature called Call Notes will automatically save a private summary of each phone call. so you can refer back to a transcript to quickly look up important information from the call like an appointment time, address, or phone number later. Google notes that the feature runs fully on-device, which means that nothing is sent to Google’s servers for processing. And everyone on the call will be notified if you’ve activated Call Notes.Â
Pixel Studio
Google
We’ve been able to use AI to generate images for a long time now, but Google is finally building in the feature right into Android thanks to Pixel Studio, a dedicated new image-generation app for Pixel 9 devices. The app runs on both, an on-device model powered by the new Tensor G4 processor and Google’s Imagen 3 model in the cloud. You can share any images you create in the app through messaging or email directly.Â
A similar feature called Apple Image Playground is coming to newer iPhones with iOS 18 in September.
Custom weather reports
Google will use AI to create custom weather reports for your specific location right at the top of a new Weather app so you “don’t have to scroll through a bunch of numbers to get a sense of the day’s weather,” according to the company’s blog post. This article originally appeared on Engadget at https://www.engadget.com/ai/here-are-all-the-ai-features-coming-to-the-pixel-9-phones-173551511.html?src=rssÂ
The Amazon Marketplace: Empowering Sellers and Shaping Consumer Behavior
The Amazon Marketplace has emerged as a powerful force in the global economy, redefining how businesses operate and how consumers shop. Since its launch in 2000, Amazon Marketplace has grown into one of the largest online marketplaces in the world, with millions of sellers and an even larger base of customers. This platform has not only democratized e-commerce, providing opportunities for businesses of all sizes, but it has also significantly influenced consumer behavior. This article explores how the Amazon Marketplace empowers sellers and shapes consumer behavior.
Empowering Sellers: Opportunities and Challenges
The Amazon Marketplace has opened up unprecedented opportunities for sellers, from individual entrepreneurs to large corporations. One of the most significant benefits for sellers is the access to Amazon’s vast customer base. With over 300 million active users globally, Amazon provides a ready-made audience for sellers, eliminating the need for extensive marketing efforts to drive traffic to their products.
Lower Barriers to Entry
One of the most profound ways Amazon empowers sellers is by lowering the barriers to entry into the e-commerce space. Traditionally, setting up an online store required significant investment in website development, payment processing systems, and logistics. Amazon Marketplace simplifies this process by providing a platform where sellers can list their products, handle transactions, and even manage shipping through Amazon’s Fulfillment by Amazon (FBA) service.
FBA, in particular, has been a game-changer for many small and medium-sized businesses. It allows sellers to store their products in Amazon’s warehouses, where Amazon takes care of packing, shipping, and even customer service. This service not only reduces the logistical burden on sellers but also ensures that their products are eligible for Amazon Prime, which can significantly boost sales.
Global Reach
The global reach of Amazon Marketplace is another significant advantage for sellers. With Amazon’s presence in numerous countries, sellers can tap into international markets with relative ease. Amazon’s Global Selling program enables sellers to list their products in multiple countries, allowing them to expand their customer base far beyond their home market. This global reach is particularly beneficial for small businesses that may not have the resources to enter international markets independently.
Data and Analytics
Amazon provides sellers with valuable data and analytics tools that can help them optimize their listings and marketing strategies. Through the Seller Central dashboard, sellers have access to detailed reports on sales, customer behavior, and advertising performance. This data-driven approach allows sellers to make informed decisions about pricing, inventory management, and advertising, ultimately leading to better business outcomes.
Challenges for Sellers
However, selling on Amazon is not without its challenges. The competition on the platform is fierce, with millions of sellers vying for the attention of customers. To stand out, sellers must invest in optimizing their product listings, managing reviews, and running targeted advertising campaigns. Additionally, Amazon’s fee structure, which includes referral fees, FBA fees, and other charges, can eat into sellers’ profit margins, especially for those selling low-margin products.
Moreover, Amazon’s control over the marketplace means that sellers are subject to its policies and regulations. This can be a double-edged sword; while Amazon’s strict guidelines help maintain a level of quality and trust on the platform, they can also be restrictive for sellers. Policy changes, such as adjustments to fee structures or new regulations regarding product listings, can have a significant impact on sellers’ businesses.
Shaping Consumer Behavior: Convenience and Choice
The Amazon Marketplace has not only empowered sellers but also transformed consumer behavior in profound ways. The platform has become synonymous with convenience, choice, and competitive pricing, which are key drivers of consumer decisions.
Convenience and Speed
One of the most significant impacts of Amazon on consumer behavior is the expectation of convenience and speed. Amazon’s streamlined shopping experience, coupled with services like Amazon Prime, has set a new standard for online shopping. Consumers now expect fast, often same-day, delivery, easy returns, and a seamless shopping experience across devices. This has raised the bar for other e-commerce platforms and even brick-and-mortar stores, which have had to adapt to meet these heightened expectations.
The convenience offered by Amazon extends beyond just delivery speed. Features like one-click purchasing, personalized recommendations, and a user-friendly mobile app have made shopping on Amazon almost effortless. This ease of use has contributed to the platform becoming the go-to destination for many consumers, particularly for everyday purchases.
Broad Product Selection
Amazon’s vast selection of products is another factor that has shaped consumer behavior. The marketplace offers a seemingly endless array of products across virtually every category, from electronics to groceries. This extensive selection is possible because of the millions of third-party sellers who list their products on the platform, alongside Amazon’s own offerings.
This breadth of choice has shifted consumer expectations, leading to a preference for platforms that offer a wide variety of options. Consumers are now less willing to visit multiple websites or stores to find what they need, preferring the convenience of one-stop shopping. This trend has also put pressure on traditional retailers to expand their product offerings and improve their online shopping experiences.
Price Sensitivity and Competitive Pricing
Amazon’s pricing strategies have also influenced consumer behavior, making customers more price-sensitive. The platform’s dynamic pricing model, where prices can change frequently based on factors like demand and competition, encourages consumers to compare prices and seek out the best deals. Additionally, features like Amazon’s price tracking tools and the ability to view historical prices have made consumers more aware of price fluctuations and more likely to wait for discounts before making a purchase.
This increased price sensitivity has impacted the broader retail landscape, forcing competitors to adopt more aggressive pricing strategies to stay competitive. It has also led to the rise of price comparison tools and apps, further empowering consumers to find the best deals.
The Role of Reviews and Ratings
Amazon’s review system is another key factor influencing consumer behavior. Customer reviews and ratings have become a critical component of the decision-making process for many shoppers. Positive reviews can significantly boost a product’s visibility and sales, while negative reviews can deter potential buyers. This has led to a culture where consumers rely heavily on the experiences of others to guide their purchasing decisions.
The importance of reviews has also created a new challenge for sellers, who must actively manage their reputation on the platform. This has given rise to practices like review solicitation and even, unfortunately, fake reviews. However, Amazon has taken steps to combat these practices, implementing stricter policies and algorithms to detect and remove fraudulent reviews.
Conclusion
The Amazon Marketplace has had a profound impact on both sellers and consumers, reshaping the e-commerce landscape in the process. By empowering sellers with access to a global customer base, powerful data tools, and logistical support, Amazon has lowered the barriers to entry for businesses of all sizes. At the same time, the platform has transformed consumer behavior, setting new standards for convenience, choice, and pricing.
As Amazon continues to evolve, its influence on the global economy and consumer culture will likely only grow. For sellers, the challenge will be to navigate the complexities of the platform and find ways to stand out in an increasingly crowded marketplace. For consumers, the Amazon Marketplace will continue to be a driving force behind the expectations and behaviors that define the future of shopping.
