As we enter a new month, we’re excited to share fresh insights and updates with you. In this edition, join us for a live webinar on how AI can help you uncover new keyword opportunities for your online shop, explore the balance between email marketing and automation, and gain the impact of consumption-based pricing on business growth. With Black Friday and Cyber Monday fast approaching, these topics are designed to help you optimize your strategies ahead of the busiest time of the year.
We’d also love to hear from you! Share your experiences with us in our latest Shopping Experience Survey—whether it’s about buying physical products or digital services—for a chance to win a $100 Amazon gift card as our way of thanking you.
Happy selling!
Discover How to Leverage AI to Identify New Profitable Keyword Niches for Your Online Shop
Ready to enhance your online shop’s performance? Join us for an exclusive live webinar, during which Sam Hänni, Founder and CEO of SwissMadeMarketing, will unveil how AI can transform your keyword research process. Learn how to pinpoint profitable niches, discover valuable keywords, and apply an advanced AI prompt for a competitive edge. This is your chance to gain fresh insights and essential tools, so don’t miss out!
21 TED Talks Every eCommerce Entrepreneur Must Watch in 2024
With rising competition and shifting consumer expectations, success requires more than a great product, it demands innovation, strategic thinking, and market insight. To help you stay ahead, check out our curated TED Talks to gain valuable perspectives and strategies for your eCommerce journey.
Product Experimentation: Driving Growth with Innovative Development
Regular product experimentation is key to remaining relevant and discovering what truly resonates with your market. Let’s explore how testing new ideas and refining products can drive growth and keep your business ahead of the curve.
Surprising Customer Behavior Triggers that Increase Response
Let’s explore some surprising triggers that can enhance response rates, featuring insights from Nancy Harhut, Co-Founder and Chief Creative Officer at HBT Marketing. Recognized as a Top 40 Digital Strategist and a sought-after speaker at events like South by Southwest, Nancy’s expertise offers valuable perspectives on effective marketing strategies you won’t want to miss.
Email Marketing vs. Marketing Automation: Beyond the Basic
As marketing evolves, staying competitive is key. In this issue, we explore how automation can transform your email strategy into a personalized journey that drives better results. Discover how combining personalized journeys with automation can drive greater engagement and conversions.
Enhancing Merchant Security and Customer Engagement Through AI
With AI-powered tools, merchants can detect fraud in real-time, stopping scammers before they strike. Learn how generative AI is giving businesses a powerful edge in safeguarding payments and enhancing customer trust.
By refining their approach to cart abandonment and unfinished payment emails, Malwarebytes aims to enhance engagement and reclaim lost sales. Discover how these targeted strategies are driving success for them and how they can inspire you to elevate your own marketing efforts!
A Definitive Guide to Consumption-Based Pricing
For SaaS companies, consumption-based pricing is becoming a popular choice. In this guide, we’ll explain how this pricing model works and how it can improve your billing strategy. Explore this trend and see how it might benefit your business.
Email Deliverability: What You Need to Know
No matter how compelling your content or offers are, they won’t matter if they don’t reach the inbox. With new requirements from Google and Yahoo making it even tougher to get through, understanding these changes and best practices is more important than ever.
Deploy eCommerce Growth Economics for Unstoppable Growth
Embracing this new perspective will empower you to scale effectively without exhausting your budget. Watch this exclusive webinar where Rok Hrastnik—an industry veteran from companies like Sensilab and Studio Moderna, who dives deep into the digital commerce economics driving growth this year and beyond.
The post Industry Buzz – September 2024 appeared first on The 2Checkout Blog | Articles on eCommerce, Payments, CRO and more.
This articles is written by : Fady Askharoun Samy Askharoun
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